The so-called “Real Cheesebuger” had a three-day visit in Burger King restaurants in Thailand, before vanishing into folklore like a very cheesy comet.
According to Fox Business, the treat was created from 20 slices of American cheese slapped in a bun and was only available from Tuesday through Thursday in that nation.
What’s the meat? Who really needs it?
“Not for fun, this is for real,” the company said Sunday on Facebook when it announced the creation was arriving.
Burger King Thailand introduces burger with 20 slices of American cheese and no meat, called ‘The Real Cheeseburger.’ pic.twitter.com/3slCaTmrn9
— Pop Base (@PopBase) July 11, 2023
The price was also fair.
The price of the “Real Cheeseburger” was 109 Thai baht, or roughly $3.10. According to CNN, a standard hamburger costs 380 baht, or around $10.90.
The publicity campaign was successful. According to CNN, a Burger King manager in Bangkok was concerned that the delivery of the gooey burger would leave not enough to satisfy in-store demand.
CBA won’t be outdone. Hours after Burger King Thailand releases “Real Cheeseburger”, CBA announces Real Cheeseburger Bagel™️ with 21 slices of American cheese! 1 more than BK. Wow! #eatcba #upshow #realcheeseburger #realcheesburgerbagel #burgerkingthailand #americancheese pic.twitter.com/chWjTao8zU
— CBA – Chicago Bagel Authority (@eatcba) July 13, 2023
One client claimed that after viewing the sandwich on social media, she was inspired to attempt it.
Im Jeepetch declared after trying the new “burger,” “This was a bit too much.”
“I could only finish half of it. This is an insane amount of cheese added into one burger. Food is good when things are at the right combination,” she said.
According to Fox Business, customer Thanaporn Chatcharaporn gave up on trying to eat her sandwich.
“It’s very salty. Almost too salty to eat,” she said. “The smell is also very strong. At the first bite, it gave me goosebumps, but I couldn’t finish the whole thing. I wanted to try it just to see what it was like.”
I could put down like 10 of these no sweat
— kate bush's husband (@airbagged) July 10, 2023
Fox Business noted that no one could accuse journalist Eric Surbano of being over-kind by accusing Burger King of committing a “crime.”
“There’s no sauce, though Burger King graciously threw in some ketchup packets, perhaps suggesting that ketchup might help,” Surbano wrote.
“But the team and I took a bite of this thing without any condiments, and it was as revolting as you thought it would be: dry, a shock to the digestive system, and literally a thousand calories worth of unnecessary processed cheese,” he wrote.
A representative of Burger King said Americans will not get a chance at the “Real Cheeseburger.”
“This is a limited-time offer by Burger King Thailand and is available only in that market,” the representative said, adding that it “will not be featured in the United States nor elsewhere.”
They can keep that mess.
What do you think?